Assertiveness Training for Women in Business



Now and then, you're going to overreact or underreact. You'll blurt outsomething that you wish you hadn't or hurt someone whose opinion you value.Still, the person with good assertiveness skills usually sends the right signalsand gets the right responses. With assertiveness training, women can learn howto better handle nearly any situation that comes up-without seeming shy orpushy. Assertiveness skills for women are vital for getting things done, gettingwhat you want, and commanding respect.

This course is assertiveness training for women at its best. As you learn,practice, and refine fundamental assertiveness skills, you'll also share yourconcerns with other women executives in a comfortable and supportive learningenvironment.


Women executives, managers, and supervisors who want to build their strengths, improve their communication, conflict resolution, delegation, and action plan skills.

Learning Objectives

  • Learn assertiveness skills for women to apply in meetings andpredominately male environments
  • Become comfortable in your own skin
  • Develop an action plan based on what you learned
  • Deal with conflicts confronting women
  • Recognize your strengths and weaknesses
  • Practice assertive behaviors in challenging situations
  • Overcome obstacles to assertiveness skills for women
  • Build and project a positive self-image
  • Assess your stress and adopt assertive techniques to help manage stress
  • Develop an assertive action plan
  • Use assertive communication techniques: verbal, nonverbal, and assertivelistening

1. Assessing Yourself

  • Identify and acknowledge your own strengths
  • Outline the conflicting roles and know how to reduce role conflict

2. Assertiveness Skills for Women: Techniques and Practices

  • Distinguish between the basic response styles of passive, assertive, andaggressive
  • Avoid being manipulated by others

3. Key Communication Skills Necessary

  • A successful formula for assertion
  • Say "no" and survive
  • Assertive techniques of fogging, broken record, negative assertion,negative inquiry, and compromise
  • Differences between how women and men communicate
  • Send harmonious messages
  • Listen assertively

4. Negotiation

  • Assumptions about negotiation and how these impact abilities
  • Negotiating more effectively
  • Develop a personal negotiation plan and personal negotiation skills

5. Overcoming Obstacles to Achieve the Desired Personal and Professional Balance

  • Pinpoint your internal obstacles to assertiveness and practice controlstrategies
  • Self-reliance and special support systems
  • Your specific anger buttons and how to deal with them productively
  • Techniques for preventing and coping with stress
  • Incorporate the DOCS model to streamline your time