AMA's 2-Day Business Writing Workshop



Would you like a quick and easy method for composing documents such asletters, memos, reports, proposals, and performance appraisals in an organizedformat? In this seminar, you will learn basic document formats and formulas fortackling any kind of writing task and communicating to your readers what theyneed to know. You'll streamline your writing process and save time by focusingon what to write instead of how to write it.

You will also learn to:

  • Quickly organize your thoughts and generate content
  • Eliminate numerous time-consuming revisions
  • Rid your writing of 'fluff,' so you'll generate concise content

Bring a current project and get one-on-one feedback.


Business professionals at any level who need to save time by streamlining their writing process

Learning Objectives

  • Formats and formulas for various writing tasks
  • Powerful openings and closings to capture and retain attention
  • Thinking logically by blocking ideas and structuring your document usinginformation modeling
  • Identifying your reader's needs and expectations to establish the purposeand focus
  • Organizing ideas and generating content
  • How and when to use the appropriate tone, persuasion, and positive andnegative words
  • Techniques for editing and proofreading the final version

1. Guidelines for Effective Business Writing

  • Principles that ensure effective business writing
  • The need for planning and establishing purpose
  • Meeting the reader's needs and expectations
  • Techniques for overcoming writer's block

2. Writing the First Draft

  • Techniques for achieving clarity and precision in daily business writing
  • Role of word choice
  • Constructing sentences that are clear and direct
  • Using linking words and phrases in sentences and paragraphs
  • Active and passive voice and parallelism
  • Patterns of organizing information

3. Memos and Letters

  • Guidelines for writing effective memos and letters
  • Importance of opening sentences
  • How and when to use persuasive, positive, and negative words
  • Using appropriate tone

4. Composing E-Mail

  • Guidelines for writing effective e-mail
  • Importance of subject lines

5. Editing and Proofreading the Final Version

  • Recognizing common proofreading errors
  • Techniques for effective editing and proofreading
  • Methods for revising the first draft
  • Avoiding sexist or offensive language
  • Often confused words